As Dubai real estate sector fast-grows, so do related businesses. One sector presently benefited from good increase on the back of the property fury is high-end consumer electronics, mainly for top of the range entertainment systems and smart homes.
While the prices of homes, particularly those aimed at executives, rockets, so do the expectations of how they are presented and kitted out.
People now expect that if they are spending in the high millions of dirhams for a place to live, it comes with the latest in gadgets and comforts.
This ranges from smart systems that allow owners to control the ambient conditions of their home from the touch of a keypad, to the best in home cinema and entertainment systems.
Companies in Dubai have started to cater for this growing market, not just through walk-in customers in their showrooms, but also through deals signed with developers.
And, with so many wealthy customers on their doorsteps, often this means integrating the best in class products to build a system, and it is not unusual for people to spend upwards of $50,000 at a time.
Latest home systems Karim Zaki, CEO of home entertainment solution provider Archimedia, says that real estate is driving the growth, and with rooms often bigger in this region, it provides more scope to include the very latest in home systems.'We cater to new homes and if there is a home being built, we plan any system that a customer is interested in, from the building phase of that house. We work with developers that are concerned with the quality of system in their project.
'We look for the developers that are doing something a little more exclusive for the home owner.’Another area pushing this growth is the desire to reduce energy consumption, and again that is being tackled at the high end digitally, through home automation systems.Archimedia is designing and installing the smart home control systems in the 96 villas in Sanctuary Falls on the Jumeirah Golf Estates. What it will mean for owners is that, when they move in, they will not need to walk from room to room to open or close curtains, alter the lighting, change the room temperature, or access audio or video from different rooms, because it can all be done digitally via touch screen pads.
